Filming Progress

We planned to film our music video project over the christmas holiday. However due to various circumstance, with recurring themes. However, we have managed finally to get some filming done, however, we have not been able to get as diverse an area or as much filming as we would like. however, we have managed to find some symbolism within our shots, making the best of a bad situation.

Our decisions were limited by time and locations, due to members of our team not having a lot of transportation outside of walking, and and a looming deadline assured that we had to take whatever footage we could grab, and worry about the quality of which later.

 On day 1 of filming we went over Hanault forest. however, due to our mistakes, instead of lip synching the full song, we only got about a minutes worth of footage per time. This means that although we got some decent footage whilst we was out, we had to go and get some more. This was fine as we had to go out and get some urban shots. There we got some shots of walking from different angles, to fit with the general theme of the song.

To finish the first bout of filming, we went and got some shots of us in the band room, to imitate the look of people playing instruments. however, due to a minor mix up between shots,  two of the members swapped instruments, and due a filming taking place at a later date, there was a sudden change of clothing halfway through.

Then we came to our first editing session. We were struggling to put together a coherent piece with accurate lip synching, so we had to go out and get more footage, especially of the band, since our current produce was disappointing with neither the lip synching or instrument playing being any good. However after we re-did the shots, it came out looking much better.

We needed some more shots to amplify the feel of the music, so we went out to Valence park, and did some recording there, namely on the different pieces of equipment.  Some of this was removed from the final product for looking too out of place.

Case study 1- Jamie thraves

Jamie Thraves is a director best known for making short films whilst at university, this gave him the ability to get his foot in the door. 
During his early career he began shooting music videos with the low budget of £5000.

After years of making low budget short films and music videos his recognition grew meaning that well known artists wanted his for their videos.

The budget for the above video was £100,000 and was shot in just 3 days.

The above video had a budget of £200,000 and also shot in 3 days.

Above is just 2 of Jamie Thraves' more known music videos.

Using his success in the music industry Thraves broke into the film industry with great success.

He has so far shot three feature films these are; The low down, The cry owl and Treacle.

Jamie thraves says that dont use lyrics for lyrics sake use them to portray true emotion.

Sexism in music videos

 Laura Mulvey's theories are; The theory of the male gaze and the triple gaze.
The male gaze- this states that the view we see on screen is that of a man. In films the male gaze is always active where is the female gaze is usually passive.
An example of the male gaze is in James Bond, Die another Day where Halle Berry appears from the water in slow motion and James looking on "enjoying the view".
Triple Gaze- Audience looking through the camera, looking at the man looking at the woman.
Below i will analyse Rhiannas shut up and drive using Laura Mulveys theories.

In this video the camera is constantly looking at Rhiannas body, there is clearly no fixing of cars going on in this video.
These shots show the theory of the male gaze in the way that Rhianna does a number of suxual poses.

Here we can see the men in the car looking at her body as she is walking along. 

Here Rhianna is thrusting vigorously in front of a car, this clearly shows the camera is from the prospective of a man.

Mulveys theories arent just present in music videos they also appear in movies too.  James Bond movies are a prime example of this.

Here the whole scene is taken up by a mans view of looking at a woman, this does nothing to develop the story. She even comes out of the water in slow motion.  This shows how prevalant sexism is in the entertainment industry.

Album art exercise

To this image i have changed the contrast and added a pink hue, this gives it a soft and gentle look, which is what i was going for. I also added some lens flare just to make the image a little more interesting to look at. I chose the font as it gives it a rustic look which is what the album is all about.

Below is the original image

Audience research

From these results we can see a clear like for rock bands and videos with a story, therefore our music video will be a rock song, from a band with a story in the video. By doing this we will reach the widest audience possible.

digipak

What is a Digipak?

•Digipaks typically consist of a bookfold paperboard or card stock outer binding, with one or more plastic trays capable of holding a CD or DVD attached to the inside. It means the CD comes in a cardboard flip-out case rather than a standard plastic hinged case.

•Digipak-style packaging is often used for CD singles or special editions of CD albums and the tall DVD Digipak  is used as a premium package for DVDs and DVD sets. 

What goes on a digipak?

Six Panels

Spine

Bar code

Track List

Disk impression

Membership postcard

Band info section

Free image

The Digipak for michael Jacksons this is it is a tribute to the concert that never came to be. It features all of his best songs and a backstage look into rehearsals.The concert looked as if it was going to be a massive success but unfortunately michael passed away before it could get underway.

 

 Adeles digipak is very simplistic as adele is all about the music and not all about "Showing off". It appeals to a wide audience as it looks like just a music album and isnt specifically targeting a single group. Nothing stands out on the cover its just a simple photo with a track list on the back.

Above is a basic template for a digipak and it is the one ill be using when i come to create mine. We will have the disc held in the middle surrounded by photos of the band members and band props.

Narrative theory

Narrative theory is a way that a story is organised.

There are three elements of narrative, these include time, closure and enigma.

Like our thriller that we did last year classical hollywood is very linear.

Tzvetan Tudorov- equilibrium, disruption, enigma and new equilibrium.

My thriller is very linear as everything that takes place happens in the correct order.
Disruption of the equilibrium will cause enigmas which will need  resolution which will lead to a new equilibrium.
In the thriller i made the equilibrium is the person walking through the woods, the disruption is the character getting murdered, at that point in time there is no resolution and the new equilibrium is that the murderer will have the usb that he stole for evil. Next in the thriller the dead person will likely be avenged and the murderer will get the punishment that he deserves.In modern hollywood it is now common for stories to have multiple sub plots and for a film to cover a wider period of time.

Using Vlaimir Propps 8 characters in stories For Eminem Stan

Hero- Eminem
Villain- Stan
Donor- Eminem
Helper- Girlfriend
Father- Eminem
Dispatcher-
Princess- Eminem
False Hero


Applying Tzvetan Tudorov's theory to Eminems stan.

The equilibrium in the video is Stan is where stan is a big Eminem fan and he is living at home with his pregnant girlfriend.

The disruption is When Eminem doesn't reply to his letters.

The resolution to the video is where he kills him and his girlfriend by driving off a bridge.

The new equlibrium is stans little brother who is also a big eminem fan who follows in stans footsteps by dying his hair blonde.